Androgynous Lingerie

On the other end of the spectrum from Homoeroticism comes the depressive desexualization and androgyny demonstrative in many self-proclaimed “androgynous” and queer lingerie brands. These advertisements typically feature a person, who is thin, has minimal curves, and is more focused on looking masculine then femme (ex. Sloan and Tate Lingerie). They also show a person who lacks expression, and looks more sad then anything else. These ads demonstrate a person who sits between gender binaries and also sits without emotions.

Androgyny is nothing new in Lingerie-the feature of the boyshort as a classic panty shape is the biggest example. The boyshort has the gender “boy” in the first part of the word, and directly identifies a consumer who is looking for a less overly “feminine” fit, and a more desexualized covered look.